Jewelry Xoxo Introduction.
We are proud to announce our new online store! We began selling jewelry online in 2003 and quickly found that our passion for the jewelry business was something that was truly meant to be.
Our founder, April Sandifer sold jewelry with her mother at a very young age. The 2 "girls" had a fine gold and gems business in the 1980's. The two could often be found at the Los Angeles Jewelry Mart. They browsed the diamonds, gold jewelry, fine jewelry and gemstones together for several years and created a lucrative business together.
Although April's mother has since passed on her love of jewelry and helping others find that perfect piece still continues. She decided in 2003 to pick up where the business left off and started a small but passionate company. The business grew and in recent years our team has sold our fine exclusive jewelry collection to major national beauty pageants, television shows, international opera singers and the top major theme park in the US.
April is married to her sweetheart Ken. The pair has built the business from ground up. She still does the buying and direction of product design decisions. Ken is CFO and in charge or product management. Our team always ensures that our customers receive top notch customer service combined with excellent quality fine CZ cubic zirconia 925 sterling silver jewelry.
With a flair for the dramatic, our vast collection features celebrity and designer inspired jewels along with fine imitation diamond replica rings, pendants, necklaces, bracelets, brooch pins, women's fashion accessories & watches at affordable prices.
Our jewelry rivals any fine jewelry out there at a fraction of the cost. Many brides enjoy wearing our fine CZ sterling silver wedding rings on their special day.
We work with only the finest manufacturers to ensure that your new jewelry purchase from us will bring you enjoyment for many years to come.
We hope you will enjoy our latest venture! We have many years of experience in the jewelry industry and we are sure you will love our exclusive jewelry collection. Find out for yourself exactly why our customers find us the very best jewelry company online!
Brightest blessings to you!